Microsoft is starting their fall marketing campaigns for Windows Phone developers. They have announced a number of contests. This one caught my eye.
If you publish a quality Windows phone app to the phone marketplace and submit you app to this contest you could win ONE MILLION AD IMPRESSIONS.
Doing the numbers
So how much money would that net you? Let’s run some calculations.
I hear the conversion rates for apps in other ad campaigns is around 4%. That’s about 40,000 units sold. If you set your price at 2.99 (it is a quality app right, why would you sell it for .99 cents?) that works out to ~$120,000 gross sales. After Microsoft’s 30% cut you’d net about $84,000. And that’s on top of your other sales via other marketing efforts. Of course I could be off on the numbers, so don’t be mad at me if you sales are less!
FAQs
Be sure and read the contest rules to see if you qualify. Learn more about the contest at
https://windowsphone.promo.eprize.com/appdevelopercontest/
This contest awards quality, your app will be judged against other entries. Submitting a flashlight app is not going help you win this contest.
Entering this and other contests
Sign up for other phone contests at http://bit.ly/MangoOffer
You’ll need a promo code to enter the contest. Here’s my promo code. Feel free to use it when entering. WRITS
